Rukka brand video
Art Direction, concepting and co-direction for Rukka’s new brand video. The markenting concept is Your partner. Rukka apparel goes beyond mere clothing; it stands by you in all circumstances, providing unwavering support through every high and low, in both light and shadow.
Link to the case in Sherpa’s site (in Finnish.
Agency: Sherpa
Concept: Tommi Kortesniemi, Pasi Janhunen and Juho Heikkinen
Director(s): Juho Heikkinen (Summer) Juha Valkeajoki, (Autumn) , Tommi Kortesniemi (Winter)
Production: Sherpa
Grade: Post Control
Sound design: El Camino